What is new in mobile tech and how mobile technology will continue to be the gateway to your library.
I will be speaking at the virtual ‘Mobile Devices: Gateway to Your Library’ conference along with a distinguished list of presenters on September 20. The online conference, hosted by SEFLIN (Southeast Florida Library Information Network), will focus on solutions and strategies for training staff and providing services to mobile device users.
My Talk will address “What is New and Just Around the Corner in Mobile Technology.”
Registration for the virtual conference is $40 for individuals and $125 for groups (no charge for library staff working in the State of Florida).
Full list of speakers:
— The Mobile Difference
Lee Rainie (Pew Research)
— Giving your Mobile Users Everything They Need When They Need It
Linda Braun (Librarians & Educators Online)
— Apps & More Resources for Libraries
SEFLIN Virtual Conference Committee
— Implications of the Mobile Revolution for Reference Services and the Library as a Place in General
Tom Peters (Missouri State University Libraries)
— Developing Library Staff Skills for Mobile Technology
Chad Mairn (Novare Library Services)
— What is New and Just Around the Corner in Mobile Technology
Joe Murphy (Libraryfuture)
Hash tag: #SEFLIN2013
- Joe Murphy, Librarian
BYOD, hackerspace, MOOC: just some of the tech related new terms added by the Oxford Dictionaries Online (not the OED).
[Note this is the Oxford Dictionaries Online (which “focuses on the current language and practical usage”), not the Oxford English Dictionary (OED) though it is the same publisher (OUP).]
There were lots of tech related terms added, including these following:
- Phablet: its not a phone and its not a tablet, it’s a phablet – midsize mobile devices expand consumption, blur lines of device categories, and reflect that a mobile device is not first and foremost a phone.
- Selfie: those pictures all your Instagram friends post of themselves, made famous in the Myspace era.
- Digital Detox: taking a cleansing break from tech life
- bitcoin: the virtual currency long used by hackers etc now making a break into the mainstream.
- BYOD: bring your own device, the major trend in enterprise IT.
- emoji: those little emoticons we see … everywhere.
- FOMO: Fear of missing out, a major aspect of the success of viral campaigns.
- hackerspace: a sharing centered technology workspace. This is where Makerspace comes form.
- Internet of things: where everything becomes a connected smart device creating and using data, and a major future focus for information centers.
- MOOC: massively open online course, free internet education study.
- twerk: see Miley Cyrus and the news eruption this week. Ok this isn’t tech related.
- unlike: reflecting the “Like” as action and value in the social capital economy.
See the Oxford Dictionaries Online post about the new words.
Adding these words reflects the power of cultural aspects of our tech and social engagement upon the development of culture and vice versa.
- Joe Murphy, Librarian
The newest edition of the Beloit College Mindset has been released. The list for the class of 2017 aims to illuminate “the cultural touchstones that shape the lives of students entering college this fall,” reveals their generational context and makes the rest of us feel old. The lesson I always take away from this yearly list is to not take for granted shared cultural experiences and expectations. It doesn’t mean new students know less, it means they know different.
For those born in 1995 tech is a constant and interaction/education is mediated.
Below are some selected technology related items from the list. See the full list online http://www.beloit.edu/mindset/2017/.
2. They are the sharing generation, having shown tendencies to share everything, including possessions, no matter how personal.
6. As their parents held them as infants, they may have wondered whether it was the baby or Windows 95 that had them more excited. 8. Having a chat has seldom involved talking.
10. They could always get rid of their outdated toys on eBay.
12. Their TV screens keep getting smaller as their parents’ screens grow ever larger.
13. PayPal has replaced a pen pal as a best friend on line.
14. Rites of passage have more to do with having their own cell phone and Skype accounts than with getting a driver’s license and car.
16. A tablet is no longer something you take in the morning.
18. Growing up with the family dog, one of them has worn an electronic collar, while the other has toted an electronic lifeline.
19. Plasma has never been just a bodily fluid.
24. Courts have always been ordering computer network wiretaps.
28. With GPS, they have never needed directions to get someplace, just an address.
29. Java has never been just a cup of coffee.
34. Yahoo has always been looking over its shoulder for the rise of “Yet Another Hierarchical Officious Oracle.”
45. They have never really needed to go to their friend’s house so they could study together.
49. They may have been introduced to video games with a new Sony PlayStation left in their cribs by their moms.
50. A Wiki has always been a cooperative web application rather than a shuttle bus in Hawaii.
52. They have always been able to plug into USB ports
55. Being selected by Oprah’s Book Club has always read “success.”
57. Their parents’ car CD player is soooooo ancient and embarrassing.
For this generation, a significant user group now for most libraries, the next labor force, and a new set of consumers with new expectations: smart phones are an established part of life, sharing is expected, and collaboration is online. This year’s spotlight generation is not a revolutionary generation, but one that lives in the post tech revolution landscape. Most importantly, don’t get hung up on the idea of a generation gap. The most recent years in someone’s development have more impact than what happened the year we are born. Those experiences in recent years are shared and thus impact us all.
- Joe Murphy Librarian
I will present on “Technology trends for information professionals” in London this October for the Internet Librarian International conference. I will speak in Track A, “Transformative Technologies,” in the Technology Futures session.
Tuesday Oct 15 right after the keynote in session A101 – Technology Futures, 10.45 – 11.30.
This session explores the potential impact and implementation of the newest technologies in libraries, highlighting the key technology trends that info pros should be focusing on in the year ahead. Joe will explore a range of technologies, from wearable tech and smart objects, to the internet of things and new content delivery models.
Joe Murphy Librarian
Joe Murphy Library
Google’s Chromecast streams web content to the TV via a flash drive like dongle controlled by mobile devices, and it is bigger content news then Google renting/selling textbooks that was reported yesterday.
This is the biggest content news this week, the biggest in a while actually, because it is Google’s entre into the ongoing shake up of a big media landscape, it embraces major content trends of streaming, mobile centricity, and web content, and it may be the first successful mainstream disruption of the TV as web platform market.
Google Chromecast streams content from web/app content including YouTube, Netflix, Pandora, Google Play, Google Music, and vast online content via Google’s Chrome browser (think Hulu and HBO Go). This content source list promises more to come with the release of a developers’ kit that will bring in more third party content partners.
This web content streaming to TV HDMI accessory accesses A/V apps on Android or iOS devices as well as laptops and can be controlled from the originating content app (mobile as content originator and remote control).
It requires a Wifi network, maintains multitasking on your mobile device, and has a very low price point of $35 (includes an offer of a few free months of a Netflix subscription in a natural content partnership). It is marketed as having no learning curve (I still struggle with old school TV when Amazon Prime or Netflix isn’t available) and may represent a similar space as Apple’s AirPlay while it has been called Google’s answer to the Apple TV.
Remember Google Chromecast can stream nearly any web content to televisions: library content to library patrons’ living rooms. It’s not just a new marketplace for Google. This also means it is an easy scalable solution for digital displays within libraries.
Analysis and Impact:
- Important to libraries? … Only to librarians curious about the major moves in content.
- The addresses the evasive living room and its full size television in the social content age
- It is all cloud. As in cloud only, not cloud friendly. Content in the cloud, device free, has been a major shift for the last few years. Not only is content made available in the cloud, it is accessed and engaged there.
- Brings lone consumption on our device to social group watching
- We know a lot of mobile viewing happened in the home anyways; this brings it back into the still unconquered living room.
- It may signal a viable symbolic partnership of big media and mobile devices
- The mega content trend of streaming: Chromecast uses it and twists he model a bit
- Lots of room for the 2nd screen since allows for multitasking
- It is an accessory, not a new platform, nor a new device, an add on to our current devices. It thus embraces society as it is.
- Enabling content from the entire web via the Chrome browser recognizes the rich source of content that is the internet and is a significant shift from one off ideas of single method for single content streams.
- This puts the internet in front of more eyeballs: advertising, education, digital access gaps addressed.
- This is Google expanding into more and more environments: think cars, wearable tech, computers, phones, screens, blimps, etc.
- Uses the devices we already own, in our world
- Content partnership Netflix shows the influence of both parties.
- Related content news – The unveiled Nexus 7 supports multi profile on single device (shared subscription models is a trend pushing across content and service areas, think Netflix shared accounts).
- Small dongle size means does not disrupt your device set up
- It is device agnostic
- Content progress synch of course
- Developers kit released – api
- Inversion of streaming model – gives mobile devices a TV
- In the past you had a remote control to find in order to engage content, now the phone in your hand is already the remote as well as your media interactive point.
- Mobile is the new norm. It is learning curve free because it uses the smart mobile device you are already familiar with and doesn’t require us to learn a new remote control. Assumed mobile ready audience.
- It is mobile friendly first. A twist a mobile first has proven itself and mobile second or mobile adaptive often struggles for relevancy.
- Web first. Embraces concept that content is produced for the web and the web is not an afterthought.
I look forward to watching what the reviews have to say about impact on content consumption.
Joe Murphy, Librarian
Google announced today that students will be able to buy and rent textbooks for consumption on their devices through the Google Play store in time for the new school year. The textbooks from these 5 publishers (Wiley, McGraw-Hill, Pearson, Macmillian Higher Ed, and Cengage Learning) are also accessible on the web and smartphones (even including non-android iOS devices), can be rented for 6 months much like a book check out from an academic library. The enhanced eBooks feature highlights and notes that are cloud synced across devices. Prices no revealed yet. This was announced alongside Google’s bigger content news of its new web cotnent streaming to TV device, Chromecast.
- Extends Google further into the dorm room, classroom, and more.
- Text books (eyes and sustained focus), in the Google ecosystem – advertising.
- Libraries have more reason to have a role in the Google world
- Will this increase the argument that you can Google everything, including your textbooks?
- What pressure does this put on libraries not providing textbooks?
This news comes in addition to the other announcements at a Google event this morning including: its new tablet Nexus 7 with 7 inch screen, newest version of the Android operating system Jellybean 4.3, and the big content news of Chromecast (the streaming web to TV accessory).
- Joe Murphy, Librarian
Jane Austen will grace the new British £10 note in 2017 to replace favorite Charles Darwin in the circulation.
This announcement made by The Bank of England at Jane Austen’s House Museum will ensure that women continue to be represented on British currency.
Brands are using micro social video via Video on Instagram and Vine for movie trailers, announcements, and more. These media examples show how this confluence of social and multi media is taking Instagram and Vine, and with them their Facebook and Twitter ecosystems, easily into the next stage.
Micro video for social announcements:
MTV is introducing nominees for its Video Music Awards event on both Instagram Video and Vine. Nominee videos are released once per hour, tying posts together in a hashtag project. MTV is opting to use the stop motion method popularized in Vine and made easy by Vine’s and Instagram’s video capture technique of hold release. This is surprising because Instagram video is just as good at capturing live or scripted real world video. I’ve noticed that aspects of the tool, Instagram’s more flexible length choices than Vine, and embedded into established social circle, have guided opportunities for creativity. Although, the limitation of both Instagram and Vine of not being able to upload preproduced video limits live shoots. http://www.mtv.com/news/articles/1710614/vmas-2013-instagram-vine.jhtml -
Trailers on Social Micro Video:
Staying with the media theme, brands have also been using Instagram and Vine to debut movie trailers -
- The trailer for the new “Jobs” movie starring Ashton Kutcher was premiered using Video on Instagram
- Vine was used by the Director of the upcoming “The Wolverine” movie to share an action packed film tease, serving as a preview for the full length traditional preview.
Analysis, The social / mobile continues shifting media consumption:
The MTV example is important because it shows that Instagram is changing aspects of the news cycle just as it impacted the way we tell stories about places (posts associated with a location), topics with hash tags, and starting points for community narrative as a mobile first tool.
More meanings from the movie trailers examples: validation of the micro social video platforms for reaching audiences, mobile and social as
primary means of getting word out, the tease serving as a preview for the trailer – a new step in the pre-consumption stages.
I am still having fun exploring Instagram is it and the culture evolves http://instagram.com/joelibraryfuture
- Joe Murphy, Librarian
Joe Murphy Librarian
Joe Murphy Library future
Young Americans are likely to use the library’s tech and internet, but are also “still closely bound to print.” Noteworthy findings published in a new report from the Pew Research Center Internet and American Life’s Libraries in the Digital Age Project by Kathryn Zickuhr, Lee Rainie and Kristen Purcell.
Here are just some of the many useful details and statistics.
- 75% of younger Americans say they have read at least one book in print in the past year, compared with 64% of adults ages 30 and older.
- eBook reading is up.
- Americans under thirty are just as likely to visit the library, borrow print books and browse the shelves, as older Americans
- A large majority of young Americans support the need for information professionals and readily available print books for borrowing,
- Younger American library visitors are also more likely to access the library’s internet connection, computers, library research resources (databases) and use the library as a space (study, consume media)
- A majority of all ages report that libraries should have more comfortable (reading, working, and relaxing) spaces.
Other interesting teach related figures:
- 98% of young adults ages 18-29 use the internet and 80% have broadband at home
- 97% of young adults ages 18-29 own a cell phone and 65% own a smartphone
- 34% of young adults ages 18-29 have a tablet computer
- 28% of young adults ages 18-29 own an e-reader
“The under-30 age group remains anchored in the digital age, but retains a strong relationship with print media and an affinity for libraries.”
- Joe Murphy, Librarian
Joe Murphy Library future
Facebook just announced video for Instagram and it is available now as an update in the app store.
This addition of video to Facebook’s popular Instagram picture app is noteworthy because it means the social value of micro video is expanding to the biggest player in the social landscape.
It also means competition with Twitter’s Vine in two new arenas -slightly longer and slightly shorter user generated video, whose possibilities users will play with.
Details of Instagram Video:
- 13 video filters: parallels the filters that have made Instagram the icon that it is.
- A thumbnail for the video is created for sharing.
- Can record 15 secs of video: this 15 secs, Vine allows 6 secs, may be the leap frog that makes Vine-like micro videos more accessible just as the iPad opened up mobile reading broader than the iPhone could.
- Minimum video is 3 seconds: so it tries to beat Vine at both extremes while possibly opening up the platform for new user crafted directions with the micro micro format.
- Videos do not loop: Play once, to counter Vine’s approach, maybe less annoying, different model of consumption and may drive different type of creation – Vine seems to facilitate Gif like video.
- Video stabilization: “Cinema,” a video stabilization tech keeps hand shot videos from being wobbly.
- Everything else is the same, ”everything we love about Instagram, but it moves”: hashtags to connect related videos, the same simple Instagram experience that is the real key to its success.
- The famously iOS first app has switched gears as this update is available immediately on Android, iOS, and the web.
- Instagram videos are already popping up and they look great.
Instagram’s Stats and drive:
Where the library will be sharing micro videos:
I am @joelibraryfuture on Instagram
– Joe Murphy, Librarian