Upcoming webcast about this year’s hottest website – Pinterest.
This online workshop addresses leveraging the virtual pin board site in bo
th Museum and Library settings.
Date/Time: March 28 2-3PM EST.
Registration and information http://learningtimesevents.org/libraryfuture
Pinterest is reaching record popularity and is seeing explosive growth. See my older post for more introductory info http://joemurphylibraryfuture.com/pinterest-online-pinboard-with-promise-for-libraries/
The session will focus on how to maximize this powerful and popular tool in Museums and libraries. This webcast will explore how people and brands are using Pinterest, how user and visitor behavior is changing in this context, and what opportunities it offers.
Pin the possibilities
QR Codes have entered the mainstream, with a fair bit of debate. This webcast explores their sometimes controversial roles in a shifting technology landscape and covers how to use them in libraries.
This webcast is hosted by the Education Institute in partnership with the Ontario Library Association.
I was invited because of a book that I wrote which touched upon utilizing QR Codes in libraries. The book, Location-Aware Services and QR Codes for Libraries, will be published early this year as part of the Tech Set Series.
We discuss where QR codes are now in the context of technology trends including proximity as factor for access and enter the debate about QR Codes and learn their relevance in the evolving information landscape.
My talks at Computers In Libraries 2012 will include: Pinterest, Changing Face of Content, Mobile Tech Tutorial workshop, Mobile Trends & Practices Track- – Oh My.
I will be presenting at CIL in DC again this year, the greatest technology and libraries conference on the east coast, and am looking forward to learning from an impressive array of sessions. The Conference theme this year: Creating Innovative Libraries. Conference info http://www.infotoday.com/cil2012/
Pinterest 101 & Implications for Libraries. Cyber Tour.
Pinterest has been called the hottest website of 2012. It’s a virtual pinboard for sharing and discovering online images with lots of potential for libraries. Hear all about this massively popular service, what its impacts on information are, and how to leverage it in your information setting. Thursday March 22 1:30-1:45.
Moderating the Mobile Trends & Practices Track
A full day of sessions about practical applications of mobile technologies in and related to libraries from top library thinkers and doers. Conference program for Track A with speaker and topic details http://www.infotoday.com/cil2012/day.asp?day=Wednesday#TrackA
Program description: Our Mobile day covers the biggest current and emerging trends in mobile tech. Sessions look at the practical aspects of how to leverage today’s foundational mobile technologies in your institution, introduces and discusses how to apply the most cutting-edge emerging tools, and explores important theoretical and trending issues. Experienced expert library practitioners talk about the next mobile technologies, mobile web and app development, augmented reality, mobile first design, leadership, innovation, strategic approaches, and applying QR codes. Keep your eyes on the prize and mobilize. Wednesday, March 21, 2012. 10:30AM – 5PM
The Changing Face of Content: Publisher & Info Pro Perspectives
Content itself is also on the verge of a revolution. Not only has the explosion in digital content changed the way a typical library visitor searches, but it has changed the role of librarians as well. Murphy outlines major disruptions in publishing and accessing electronic content that are changing the landscape for 2012. He discusses the trends to watch along with the technologies and industry changes likely to occur. I will be sharing this session with Andrea Kravetz, Vice President, User Centered Design, Elsevier. Wednesday 03-21-2012 10:30AM – 11:15AM. In Track E, Session E101.
Pre conference workshop: Handheld Librarians’ Mobile Tech Tutorial
An interactive pre conference workshop introducing implementation strategies for some of the major areas of mobile technology
Tuesday, March 20, 2012 9:00 AM – 12:00 PM. Session #W4. You can register for this workshop online http://www.infotoday.com/cil2012/Registration.asp
This interactive and hands-on workshop provides a complete overview of mobile technologies, discusses the concept of the mobile revolution, and shares the potential applications to libraries. This tailored learning experience includes expert guest speakers presenting ideas originally shared at the online Handheld Librarian conferences. The workshop outlines the major mobile technologies available for libraries and exact methods for applying them with strategies for success. It focuses on interactive discussions enhanced by the mobile tools themselves and features immersive hands-on learning and playing to deliver specific takeaways that attendees can immediately apply to their libraries. Bring your laptop/notebook/mobile device/tablet! Co-led with Chad Mairn, Chief Technology Officer, Novare Library Services.
Battle Decks: Dead & Innovative Tech
I will also be participating in this special Thursday Evening Session, AKA PowerPoint Karaoke. Thursday March 22 at 7:30p.m. (followed by a karaoke party).
I am on the organizing/reviewing committee and have to say, we have a stellar line up this year.
More details and links about these talks http://www.infotoday.com/cil2012/speakers.asp?speaker=JoeMurphy
See you in DC!
#CILDC
Guest Lecture for Mobile services class
The Future of Mobile Devices & Libraries. Guest presentation for Lori Bell’s class at SJSU.
Source: Uploaded by user via Joe on Pinterest
Technology Trends and Libraries online talk for the DU ASIST (American Society for Information Science and Technology) Student Chapter.
I am giving this talk from the ALA Midwinter conference in Dallas, TX.
We explore the biggest trends in mobile technology for 2012 and learn how you can use them right away.
My presentation for the sixth installment of the Handheld Librarian Online Conference will help you keep on top of the most current trends, master their impact, and implement them within your library setting.
4pm – 5pm CST Wednesday, February 1st, 2012.
Slides will be posted as the session goes live.
Honored to be part of an exciting full program including great keynotes and advanced workshops http://www.handheldlibrarian.org/
1 month into 2012 – Let’s learn together about the top trends in mobile tech and how libraries can adapt.
Handheld Librarian Online Conference VI. Feb 1-2, 2012. Mobile Solutions for Libraries That Work
Attend the next online Handheld Librarian conference Feb 1-2
http://www.handheldlibrarian.org/
Stay current and move your library fwd with the 6th online Handheld Librarian conference. Featuring for the first time, post conference skill-building workshops on eReaders and Mobile app development as well as top Keynotes by Stephen Abram and Michael Stephens.
This event offers the best and most timely practical information from and for librarians about applying mobile technologies in library settings.
Register online now http://www.handheldlibrarian.org/register/ for one of the most affordable professional development opportunities available.
If you attend any professional development event at the beginning of this year, it needs to be this conference. Diverse library professionals share the best practical examples of implementing top mobile techs. The best in current awareness for this rapidly evolving field will help keep you and your library relevant.
Featured Keynotes by top library thinkers: Stephen Abram and Michael Stephens.
Michael Stephens, Assistant Professor in the School of Library and Information Science at San Jose State University, will address the conference in the morning. His research focuses on use of emerging technologies in libraries and technology learning programs. He currently writes the monthly column “Office Hours” in Library Journal exploring issues, ideas and emerging trends in library and information science education. Stephens has spoken about emerging technologies, innovation, and libraries to audiences in over 26 states and in five countries, including a 2009 speaking/research tour of Australia.
Our afternoon keynote features Stephen Abram. Stephen has over 30 years in libraries as a practicing librarian and in the information industry. He has visited hundreds of libraries in many different countries and is uniquely positioned to spark ideas and insights. Stephen is currently Vice President, Strategic Partnerships and Markets at Gale Cengage in Toronto, Canada. He has been Vice President Innovation for SirsiDynix and the Chief Strategist for the SirsiDynix Institute, VP of Corporate Development for Micromedia ProQuest, and Publisher Electronic Information for Thompson.
Featured Post-Conference Skill Builders Workshops
New this year, a post conference experience focused on giving participants explicit hands on skills through extended workshops. For a nominal fee, participants can register for the following two-hour synchronous workshops on February 2.
- Best Practices in Mobile Development: Building Your First jQuery Mobile App – Taught by Jason Clark and Chad Mairn.
- Empowering Your E-readers; Teaching Your Readers to Access Content. Taught by Sue Polanka & Melissa Brisbin.
Each workshop will not only provide a conceptual framework, but will ask the participants to try their hands at either developing or implementing specific strategies. After the workshop, audience members will be provided with additional ongoing tutorials and access to the experts for mentoring.
Kick off the new year with the biggest trends. I will be presenting about the “Most Important Mobile Trends for 2012.”
Presentations will cover these topics and more:
Top mobile tech trends, mobile user experience design, checking out tablets, geo tagging and eBooks, Twitter for user feedback, QR Codes, cheap mobile solutions, NFC (near field communication), roving reference, wordpress plugins for mobile websites, mobile learning, training staff and patrons, mobile gaming, mobile apps for higher ed.
Who should attend: librarians, library staff, administrators, library students, publishers, content providers, vendors. Anyone who wants to stay current on mobile trends and practices in the information fields.
Being part of the conference committee for this event is an honor, and I can tell you that the program of events is not to be missed.
See the site http://www.handheldlibrarian.org/ for a full program, details, and registration prices (great deals).
I will see you online at the conference, looking forward to learning with you.
Pinterest and libraries … and more.
Pinterest is an online visual pinboard for curating images and web content with major promise as a top tech going into 2012.
Pinterest for images of things you’ve enjoyed or to bookmark those you want to tap into mega trends of self curration and visual sharing.
Pinterest was the #4 most searched term on Google in the US for 2011.
What Pinterest is:
Pinterest self describes as “an online virtual pinboard,” (online cork board?) From its “What is Pinterest” page, “Pinterest lets you organize and share all the beautiful things you find on the web (http://pinterest.com/about/). It is a platform for browsing “to discover new things and get inspiration from people who share your interests.” Pinterest’s goal is “to connect everyone in the world through the ‘things’ they find interesting.” Adding that “a favorite book, toy, or recipe can reveal a common link between two people.” “Pinterest is connecting people all over the world based on shared tastes and interests.”
I like this Crunchbase description “Pinterest is a social catalog service. Think of it as a virtual pinboard — a place where you can post collections of things you love, and “follow” collections created by people with great taste”
It is best understood by giving it a try. Go to http://pinterest.com/home to get started and check it out.
I think of Pinterest as: A way to share web content as well as experiences and hopes through the images associated with them. Web bookmarking meets photo sharing meets visual to do lists.
Why Pinterest is Important:
We experience and consume so much visually and Pinterest gives us a way to share and make note of goals, plans, experience, desires, with images from online or from our own lives.
Pinterest also appears to be a major tech resource at the end of this year and will be bigger going into 2012. It uses and expands the trend of visual sharing and ties in aspects of mobile, peer discovery, sharing by images, and useful actualizations of social media. I brings together the successful trends of photo sharing, self curation of digital content, social discovery and sharing.
Pinterest is important to libraries because it empowers patrons as self curators and it gives us a service opportunity to mark and share books and resources with users through their pictures and those they discover.
How to Pin: Pinterest is generally used by Pinning images discovered online to your own pinboards using the browser ‘Pin It’ button, through the iPhone mobile app, or added manually from your Pinetrest web page.
Uses of Pinterest:
Create boards of related topics or use the default boards. “People use pinboards to plan their weddings, decorate their homes, and organize their favorite recipes” (http://pinterest.com/about/). Use Pinterest boards for collecting images of recipes, posting pictures of meals made, books to read, Christmas or birthday wishlists or wedding registries, art, home decoration ideas, how to hair style sets, and fashion.
Follow as well as contribute: Follow all the postings of other Pinterest users or just their boards focusing on topic of interest to you.
My uses of Pinterest:
I have been playing with Pinterest for awhile now and found a groove that works for me even though it is not necessarily how others might use it.
- Personal:
- I share pics of where I have been as personal and social pinboard/visual diary.
- I pin pics of where I want to go as visual to do list. Not just dream locations, but also those on my itinerary for upcoming business trips, using Pinterest to serve as travel schedule.
- I share pics I have taken in my life, pinned from my Flickr or Instagram streams to contribute my images and not only re-pin others’ pics.
- I add pics through the mobile app to share images from my real life in real time. Unlike photo sharing apps, I don’t pin these just to share, but only if they fit into one of my established pin boards.
- I have a board for a visual book shelf for books I have read or want to read.
- Professional:
- I am also trying an experiment of pinning news items to their own dedicated board, latching onto the success of visual content platforms like Flipboard.
- Projects Board: I have also created a board to which I pin images from some work projects of mine.
I also use Pinterest for discovery:
- I browse what others pin in common areas such as books, travel, or products, for ideas to inspire my activities, books to read, places to visit.
- Christmas shopping: I watched people’s pinboards of products they love or want very carefully for ideas to add to my shopping list or wish lists.
Our/library/professional reasons for exploring Pinterest:
- Facilitating curation: the biggest reason information professionals should be interested in Pinterest is the potential it offers for facilitating self curation.
- It successfully leverages visual elements for discovery on a large scale.
- We can tap into the social rewards it offers for sharing within a community.
- It can serve as a platform for providing resources and marketing services.
- And of course, for connecting with and attracting community.
Library/professional/institutional uses:
Here are some suggested ways for an institution to make use of Pinterest:
- Books and Collections: Pin pictures and covers of new books or of popular titles in a series, from a highlighted genres, for classes or groups, from course reserves.
- Post and share contributions by community members: artwork, accomplishments, events
- Visual resource guide: Pin images from links in subject guides, pathfinders, Libguides, catalogs, and more.
- Onsite resources: Pin pics of the library, campus, or community.
- Facilitate collaboration:
- - Encourage and teach in the use of Pinterest for bookmarking resources.
- - Keep in toolbox of resources to suggest people make use of.
- Use as a teaching tool or for ongoing consultations. Build a board dedicated to resources of interest to specific clients.
- Help patrons use Pinterest as a collaboration tool.
- Pin pictures of staff to up the human element.
- Metrics for assessment:
- Track: how many people follow your Pinterest account as a whole as well as individual boards, Comments and Likes on pins, and Re-pins.
- Pin pictures already in use for various social media projects by pinning from your Instagram feed, Flickr page, Facebook profile, etc.
For staff:
- Set individual Board settings to invite other specific Contributors making the board a group project. There is no limit to how many Pins you can add per board.
- Use Pinboards for collaborative projects
- To share staff resources
- To share reading suggestions or continuing education opportunities
- For office decoration ideas
- Connect the Pinterest native app or HTML5 app to staff or workplace smartphones or tablets as a service tool as well as to facilitate use by and for staff.
Other Best Practices:
- Maximize timing by pinning to keep your items in the timeline at the right times.
- Carefully craft boards so that your connections can strategically follow the boards best for their interests.
- Don’t over pin and clutter the timeline.
- Add the Pinterest Follow button for libraries advertising subject guides, web resources, and image collections. Also valuable for businesses/designers/professionals wishing to connect with customers in the network.
- Fold Pinterest into your PR and Social media strategy. Monitor it market it, and maximize it for conversations.
More info:
- See http://pinterest.com/about/help/ for additional help and info.
- http://pinterest.com/about/goodies/ For buttons etc.
- Check out the Pinterest Blog.
- More stories about Pinterest: http://techcrunch.com/tag/pinterest/ and http://mashable.com/follow/topics/pinterest/
online cork board
A look back at my presentations shared on Slideshare.net this year as I approach 100 Thousand views. Spoiler alert: people like apps.
I usually post the PowerPoint files from my talks to my Slideshare account as a way to share and embed on my blog. I’ve received about 96 thousand views on my posts so far in total (I will cover a wider review once we hit the 100K mark).
My top viewed Slideshow from 2011, with 3,161 views was “60 Apps in 60 Mins” from the 2011 SLA conference in Philadelphia.
This talk, co-presented with Scott Brown, also received 9,370 views on his page. “60 Apps in 60 Minutes” is my only presentation within this year to make the list of my top 13 viewed slideshows of all time.
Least Popular: My slideshow to receive the least amount of hits, “Meeting Mobile Info Needs” from the Army Library Training Institute, only brought in 66 views.
Granted, it was set to private until recently, but hasn’t gained ground since.
Here are all the slideshows I posted this year in order of most to least amount of views:
Oink has been added to my list of app-tivities for engaging the places I visit … as well as sharing pics of and rating the things inside them.
Oink is a photo-sharing and user review app that allows you to post pictures and provide emotion-based and annotated reviews about items associated with a location.
Why Read on / Why Oink is Important to Take Note of:
What does 2012 have in store for mobile apps? Look to Oink. Oink is the best example of bringing together the trends that have survived the furnace of 2011 to set the stage for mobile engagement going into 2012.
Elevator pitch (in my words and theirs):
Oink combines the best of micro review and photo sharing location based apps. With Oink you can “Rate the Adventure,” a grand byline that I’ve come to agree with. Rating and sharing the adventure is after all, why we use social location engagement apps. “With Oink, you don’t rate places — you rate the things inside.” http://www.oink.com/
The product’s Twitter bio, @oinkapp mentions that with Oink you “Vote, rank, and share the world around you.”
The Oink app successfully brings together several of the best established current trends in mobile technology and thus exemplifies the app landscape going into 2012:
- Image sharing and image based discovery
- User reviews and peer feedback aiding discovery
- Location based experience: discovery, reviews, sharing, social
What Using Oink is Like:
Basically: You post a picture; say what and where it is and what you thought about it.
With Oink, users can post a photo of an item or view associated with their location, share their thoughts about that item or experience with the community of Oink users as well as share the post to the now standard selection of Facebook/Twitter/Foursquare.
Steps: Identify your location from a provided list of nearby venues, identify what you are Oinking with a title, add a few descriptive Tags to your post, take or choose a photo you’ve already taken from your photo library, manipulate the image by cropping and applying a filter (as popularized by Instagram and Path etc), rate the object included in your post (you can include a basic rating with a choice of four emoticons: a heart, thumbs up, thumbs sideways for “meh,” or thumbs down), add a textual mini review or a comment about the object or comment for additional info or context. The post can also be identified as a “To-do.” Oink even includes a Photo Credit insignia on each pic you upload to protect your content.
There is an important sense of competition with building “Cred,” Oinks internal rewards system, on a topic. You build Cred points by Oinking, reviewing, and photographing items tagged with that topic.
I see people rating characters in movies, movies in theaters, and adding places and drinks as “To-Dos. ”
How I use Oink:
I tend to use Oink to share my experiences as they happen through images, ratings, and words. I use it to check-in as well as to discover, similar to how I used the Bizzy app. I enjoy how Oink covers the self rewarding themes for mobile engagement of the location check in, image sharing, and social engagement.
I have Oinked Matcha GenMaicha (my new favorite green tea) at my local go-to Tea house.
What space does Oink occupy?
It fills the unique space outlined by its creators of providing “an easy way to rate and rank the things around you.” Oink also fills the gap left by Bizzy and Gowalla now that it has been bought by Facebook, and complements Foursquare with reviews instead of tips and more manageable reviews than Yelp.
What it means:
The point of Oink is that it serves as a platform for everyday people to curate the things that they experience in the places of their real life.
It maximizes social reputation to assist in deciding who to trust and about which topics. People can use it to decide where to buy dinner and what to order there, or where to go to get a book and which book to choose.
How libraries can use Oink:
Oink’s features for location sensitive social activity give it potential in libraries’ technology toolbox. Use Oink in your library to monitor patron submitted Oink posts for user input, have staff add items and reviews to spark and solicit user feedback and to market library resources, to engage patrons by commenting on their contributions and following their accounts, for promoting contributions and reviews in Oink at your library with and by using Oink “Cred” as reward, and tracking use of the app at your location.
Motivate patrons to rate items in our library by suggesting they build “Cred” in areas of relevance to your library and specific patron groups. Push tags about your library system using your username, class or assignment titles, or from important or popular new books or those being used for a community read. Reward the patrons who build the highest Cred in areas of interest with direct prizes or with social media fanfare.
(More details in a web update for my upcoming book about location aware technologies and libraries.)
How business can use Oink:
Oink is as good as it has gotten for harnessing customers for promoting your products and brands. It can be a powerful tool for building customer loyalty and soliciting customer feedback while harnessing clients to promote experiences from your location.
Watch what your customers are posting and saying. Promote Oinking and suggest topic tags and items to Oink. Reward top Cred builders with real world prizes or discounts.
Customers can benefit from the added value of visually discovering new products or uses within your location from input by other patrons or by staff members.
Basic info:
Oink was developed by Milk Inc., (including Kevin Rose, founder of Digg.com). Oink is open to all with an iOS device, and no longer requires an invite.
Oink reported 100 Thousand users on November 22, just three weeks after its launch and “another 50,000 downloads in 16 days” immediately following that.
Above source also reports 100 thousand items have been added and tagged in that timeframe, and that Oink ratings are being added every 4 seconds at that time.
Oink location data is provided by Foursquare.
On a personal note: I feel confident that Oink will succeed because, if for nothing else, I have actually grown accustomed to saying, “I’m Oinking.”
Let’s Oink together.
